An employer brand encompasses how both potential and current employees perceive and interact with a company. It shapes the narratives around a business's culture, values, career development opportunities, and overall work environment. When an employer brand resonates positively, it unlocks a myriad of benefits that drive down hiring expenses while boosting productivity and retention.

A comprehensive guide to the top Talent Acquisition trends for 2024.

Standing out is hard. But personal stories can cut through the noise and engage people emotionally with your employer brand, far more than traditional marketing. In this short guide you will find real-life practical tips fro Chris Woods, Recruitment Marketing Lead at Mars Corporation, Sean Kennedy, Principal Talent Acquisition Partner at BenchSci and our Founder Jules Love.

Standing out is hard. But personal stories can cut through the noise and engage people emotionally with your employer brand, far more than traditional marketing. In this 45 minute webinar our Founder Jules Love talks to Chris Woods, Recruitment Marketing Lead at Mars Corporation, and Sean Kennedy, Principal Talent Acquisition Partner at BenchSci. They cover:

- Why storytelling is the most powerful tool in recruitment marketing

- How to integrate storytelling into your broader employer branding and recruitment marketing

- How to find stories in your organisation, and how to tell them.

- What media and channels are most effective.

- How to get started using storytelling for your business.

We asked We are The Loves creative director Julian Love to share a few tips from his years of experience in the film and photo industry on How to communicate company culture.

Download Jules's eight key pointers to ensure your video content will shine through.

Our Creative Director Julian Love talking about how to improve employer branding using visual storytelling techniques. He explains the theory and gives examples of visual storytelling with filmmaking and photography.

A comprehensive guide for organisations on how to craft an irresistible Employee Value Proposition.

Earlier this year our Creative Director Jules spoke at DisruptHR Bristol about the power of storytelling in corporate communications.

The format was 20 slides in 5 minutes is a tough format (think mini TED talk), which certainly ensured he got to the point quickly!Big shout out to Laura Di Rienzo for inviting Jules to talk, and to Workwell PCS and Insight for sponsoring the event.

This is the third edition in We are The Loves' 4-part series exploring Employer Branding, Talent Attraction and Employee Experience and how they connect from the perspective of leaders in these areas across four very different sectors. Tech, Legal, Public Services and Construction.

Whether you're an HR professional, a leader, or simply someone curious about the inner workings of successful companies, there's something for everyone here. And there are loads we can learn from the experiences and innovations from industries different to our own.

Michelle has been responsible for the employer brand of many arm’s length bodies and public sector organisations.

This is the second edition in We are The Loves' 4-part series exploring Employer Branding, Talent Attraction and Employee Experience and how they connect from the perspective of leaders in these areas across four very different sectors. Tech, Legal, Public Services and Construction.

Whether you're an HR professional, a leader, or simply someone curious about the inner workings of successful companies, there's something for everyone here. And there are loads we can learn from the experiences and innovations from industries different to our own.

Helen is responsible for TLT’s people, performance and working environment. She is a Fellow of the Chartered Institute of Personnel and Development and is nationally reputed for her work in areas such as designing and developing agile working environments, diversity, inclusion and values, and employer brand.

Expect to learn about:

🪄 Finding the magic of an organisation to inform a unique EVPs

🧑‍🤝‍🧑 Engaging your people in showcasing your organisation

📓 Storytelling about employees as part talent attraction and retention

🚶🏽 How to ensure employer brand and employee experience lines up

Part of our ‘Humam Brand and Employee Voice’ series Dominic Adamczyk and We are The Loves co-founder Emma Wharton Love had a whistle-stop 30 minute conversation for first in our 4-part series exploring Employer Branding, Talent Attraction and Employee Experience across four very different sectors: Tech, Legal, Public Services and Construction.

Whether you're an HR professional, a business leader, or simply someone curious about the inner workings of successful companies, there's something for everyone here. There is loads we can learn from the experiences and innovations from industries different to our own.

The 8 components of a holistic employer branding strategy by We are The Loves.

We believe that storytelling is the secret to successful employer branding and to activation of your EVP. It's important to us to be transparent with our methodologies so you can either follow it yourself, or if you choose to work with us then you get to know how we work first so you know we are a good fit to work together!

Founding partners of rapidly scaling management consultancy Q5 talk to us about the secrets of maintaining their unique workplace culture.

Emma attended RecFest 23, the UK’s major talent acquisition event in early July and was so really struck by the interesting trends surfaced by the speakers. Emma made a journal entry about it - here it is!

The transformative power of inclusive talent attraction: Emma’s personal story.

What is recruitment marketing and how can you do it well?

Recruitment marketing is the process of engaging skilled individuals to apply to work with your organisation. And most importantly, it's not just a numbers game - it's about attracting the right kind of talent who are motivated to work for you, will make a strong contribution to your organisation, and will stay there for a significant length of time. Check out our top tips.

We asked our co-Founder, Jules to explain what EVP means to him and how it’s developed over her wide reaching career!

We asked our Co-Founder, Emma to explain what EVP means to her and how it’s developed over her wide reaching career!

What is Employee Value Proposition and why is everyone talking about it? What are some examples?

Employee Value Proposition (EVP) is a popular buzzword in today's business world. In simple terms, an EVP is everything a company offers to its employees in exchange for their time, skills and experience.

Okay, so why is everyone talking about it right now?