From Bland to Brand - Why your recruitment needs a story, not a sales pitch

Webinars

28 Feb

Featuring Chris Woods, Recruitment Marketing Lead at Mars Corporation, and Sean Kennedy, Principal Talent Acquisition Partner at BenchSci and Jules Love, Creative Director at We are The Loves.

Standing out is hard. But personal stories can cut through the noise and engage people emotionally with your employer brand, far more than traditional marketing. In this 45 minute webinar we talk with Chris Woods, Recruitment Marketing Lead at Mars Corporation, and Sean Kennedy, Principal Talent Acquisition Partner at BenchSci, covering:

Why storytelling is the most powerful tool in recruitment marketing.
How to integrate storytelling into your broader employer branding and recruitment marketing.
How to find stories in your organisation, and how to tell them.
What media and channels are most effective.
How to get started using storytelling for your business