Learn how to take your employer brand up a notch.

Read latest insights, watch webinars with industry experts and download our practical tip sheets. Learn about how to bring your corporate culture, employee value proposition and employer branding to life through visual storytelling to create an emotional connection with your audience.


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Knowledge Emma Wharton Knowledge Emma Wharton

5 Ways to Supercharge Recruitment with Artificial Intelligence

In 2024’s challenging economic conditions we are all striving to do more with less, and one tool for doing this is using generative AI to reduce the time many repetative, or tasks that can be automated, take. AI is rapidly becoming a game-changing force in recruitment, offering innovative solutions to streamline and optimise hiring processes.

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Knowledge Emma Wharton Knowledge Emma Wharton

Did You Know? A Strong Employer Brand Decreases Hiring Costs by 43%

An employer brand encompasses how both potential and current employees perceive and interact with a company. It shapes the narratives around a business's culture, values, career development opportunities, and overall work environment. When an employer brand resonates positively, it unlocks a myriad of benefits that drive down hiring expenses while boosting productivity and retention.

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Knowledge Julian Love Knowledge Julian Love

From Bland to Brand - Your practical guide to why your recruitment needs a story, not a sales pitch

Standing out is hard. But personal stories can cut through the noise and engage people emotionally with your employer brand, far more than traditional marketing. In this short guide you will find real-life practical tips fro Chris Woods, Recruitment Marketing Lead at Mars Corporation, Sean Kennedy, Principal Talent Acquisition Partner at BenchSci and our Founder Jules Love.

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Knowledge Emma Wharton Knowledge Emma Wharton

How to create great corporate culture videos

We asked We are The Loves creative director Julian Love to share a few tips from his years of experience in the film and photo industry on How to communicate company culture.

Download Jules's eight key pointers to ensure your video content will shine through.

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Knowledge Emma Wharton Knowledge Emma Wharton

We are The Loves Employer Brand Framework

We believe that storytelling is the secret to successful employer branding and to activation of your EVP. It's important to us to be transparent with our methodologies so you can either follow it yourself, or if you choose to work with us then you get to know how we work first so you know we are a good fit to work together!

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Knowledge Emma Wharton Knowledge Emma Wharton

Our guide to building and communicating a brilliant employee value proposition (EVP)

In our third 'Leadership Lowdown' series of webinars we took a deep dive into how to develop a compelling and authentic Employee Value Proposition (EVP). We learnt how to create and communicate a great Employee Value Proposition with Simon Barbato from leading Bristol design agency Mr B & Friends, and Toby Brown from workplace design agency Interaction, one of Bath's most dynamic employers. We heard their top tips and their frameworks for building a brilliant EVP.

We’ve neatly summarised the key take-aways into a simple one-page guide for employers, developed in collaboration with Simon Barbato, CEO of independent brand consultancy Mr B & Friends and Toby Brown, Head of Marketing at fast-growing workplace design and build firm Interaction.

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Knowledge Emma Wharton Knowledge Emma Wharton

Our Guide to Gen Z & Gen X - same same, but different?

Gen Z & Gen X - same same, but different when it comes to employment?

Be it seeking real work-life balance, purpose driven work, progression, or autonomy - what Gen Z truly seeks in the world of work is not that different to what Gen X are also looking for in an employer - or is it... download our guide here.

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Knowledge Emma Wharton Knowledge Emma Wharton

How to create a brilliant workplace culture

Workplace culture is your key differentiator and we help you communicate it inside and out. In this guide we cover:

☛ How to shift your culture to where you want it to be

☛ The un-fakable signals of an authentic culture

☛ How to communicate your culture for to recruit the best talent

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