Building and communicating a brilliant Employee Value Proposition (EVP)

Take a deep dive into examples of building and developing a compelling and authentic Employee Value Proposition in real companies.

 
 

Watch a recording of our webinar with Simon Barbato from leading Bristol design agency Mr B & Friends, and Toby Brown from workplace design agency Interaction, one of Bath's most dynamic employers. We covered:

  • why focus on your EVP?

  • how to uncover what your people really value?

  • how to align your EVP with your overall employer brand?

  • how to communicate it externally to attract great talent?

  • how to measure its ROI?

Hosted by Emma Wharton Love, co-founder of the employer's creative consultancy We are The Loves.

Simon Barbato launched independent brand consultancy Mr B & Friends in 2006 following a career at a number of London's most prestigious advertising and brand agencies. The agency delivers brand strategy, identity, marketing and employee experience programmes. Mr B & Friends has 46 full time staff and clients from ambitious mid-market players and aspiring start-ups and scale-up businesses. 

Toby Brown is Head of Marketing at Interaction, a workplace design and build company which specialises in building progressive, community-focussed workspaces. Responsible for spearheading Interaction’s EVP, Toby ensures it's the go-to studio for up-and-coming Interior Designers and, more importantly, a place people love working.

 


Looking for some friendly advice or have a project in mind?

Emma Wharton

I began my design career by winning a scholarship to study at Shillington College on their famous graphic design course. My aesthetic is fresh, sophisticated and clean. I work as a freelance designer and have helped numerous companies express themselves visually through brand guidelines, web design, print layout, logos and brand assets.

Before following my dream to be a designer I worked for several years in architecture, strategy consultancy and running major historic building renovation programmes. This background supports my design career enormously - it means I understand the drivers behind my clients needs and I ask the right questions to help understand the design brief. Having managed large architectural design projects I’m also a project management aficionado, and providing great customer service comes second nature to me.

https://www.wharton.studio/
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Our guide to building and communicating a brilliant employee value proposition (EVP)

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