Amazon Relay

We recently worked with Studio La Plage to create a new recruitment campaign for Amazon Relay.

The e-commerce giant wanted to expand their network of third party haulage companies in Europe, recruiting new operators into their Relay programme. We headed out to Amazon’s newest distribution centre near Dortmund, Germany for 2 days to photograph actual company owners and drivers who were already part of the programme.

The campaign is now live across Germany, with more countries in the pipeline.

What we did

Employer Branding Photography

With hundreds of trucks arriving and departing each day, observing all the safety regulations of working on an industrial site was paramount. Working alongside the film crew from La Plage, we created the stills in the brief windows between filming. Needing to be quick and agile, we worked only with natural light, finding the best spots on the fly.

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