Are you:
1. Needing to attract higher quality candidates?
2. Struggling to retain your best people?
3. Not sure how to activate your values and strengthen your culture?
If you answered yes to any of these, then you will benefit from our Launchpad programme.
It’s the tailored employer brand health check that provides actionable solutions to drive your brand forward.
Why is it the right time to be looking at your employer brand?
People are demanding more from employers from purposeful work, to making genuine progress towards your DEI and ESG goals, compensation and benefits is not enough any more
The rise of hybrid and remote working has made it harder than ever to keep your people engaged and maintain your company culture
Competition for talent is tougher than ever - whether it's management consultants and lawyers or delivery drivers and chefs, companies in every industry are struggle to attract and retain good people
People are looking for an emotional connection to their work - salary and career progression are no longer enough, people want purpose and meaningful work too.
The benchmark for employee experience is higher than ever - you can't just talk about it, you have to embed it in the way you work. From DEI to ESG people are skeptical of statements from the leadership and want to see and feel tangible results
What does this mean for your employer brand?
It is often the hardest thing to assess is yourself. There are too many voices and trying to align everyone is a political and practical challenge. Launchpad focuses on what employees want. Objective analysis providing clear recommendations from workplace and communication experts. The goal: Making sure your employer brand stands-out in your sector, aligns with your master brand, and connects with your employees and recruitment audiences.
How does Launchpad work?
Launchpad is delivered in a 3-week sprint, designed to be fast, collaborative and actionable.
Week One
We immerse ourselves in your world, review your existing material, interview your leadership team, and survey your staff.
He facilitate a two hour kick off workshop where we understand your values, your employee value proposition and your recruitment marketing.
Week Two
We digest everything we've learned, conduct some desk research and develop our recommendations.
We analyse your competitors, learn more about what your audience values and see how your employer brand measures up.
Week Three
We hold a workshop with your team where we present our recommendations and co-develop a plan to hit your short term and long term goals. Using a simple and powerful framework, you’ll find out what to stop doing, keep doing and start doing. We'll leave you with quick-wins to boost your brand presence today and bigger strategic opportunities and help it thrive tomorrow. Together we then build you a plan to move from where you are today to where you want to be.
How do I sell this into my business?
You will get an objective view of your employer brand from a team of experts with creative, strategy, and HR backgrounds, and valuable insights to ensure you survive and thrive. Key deliverables include:
A tailored brand health check and growth plan to supercharge and support your goals.
3x two hour interactive and collaborative workshops aligning key stakeholders and generating ideas.
Roadmap providing actionable solutions to drive your employer brand forward with short, medium and long-term goals.
A summary presentation containing all our insights, recommendations and actions.
What does Launchpad cost? £10,000
Want something slightly different? Get in touch and we can create something bespoke to you.
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WHAT OUR CLIENTS SAY
“Jules and Emma are the perfect pair; bringing together their wealth of experience in brand strategy and development with their creative vision. They encouraged free thinking and creative brainstorming in a collaborative workshop and with strong direction they helped us formulate a clear strategic plan.”
— Rebecca French, co-Founder, Nonna Tonda
“If you want to work with people who are top notch creatives and have a great understanding of business goals then I highly recommend We are The Loves."
— Phil Maikenson, COO, SCALEWELL
“Jules and Emma possess that rare combination of artistic flair and business-logic. They helped us uncover what made our firm special to the people that work here, honed those messages with us, pushed us creatively, and delivered a fantastic result that really captures the sentiment behind our brand, our values, our people, and the work we do each day. Throughout the whole project they kept us engaged and managed the whole process flawlessly, and we couldn’t be more pleased with the outcome.”
— Olly, Purnell, Managing Partner, Q5 Partners