Launchpad for scale-ups
Are you…
Needing to grow at pace and attract high quality candidates?
Struggling to retain your best people?
Not sure how to activate your values and EVP internally?
Getting ready for your next investment round?
If you answered yes to any of these, then you will benefit from our Launchpad programme. It’s the tailored employer brand health check that provides practical, actionable solutions and a brand film to drive your business forward.
Sign up to work with our expert team, who have been there and done it before and will inject the latest thinking to undertake an employer brand assessment, develop a highly practical employer brand action plan, create a two minute brand film as well as headshots of your top team - for only £9,500.
Case studies
Highest ever number of qualified candidate applications at Q5.
We helped epically fast-growing management consultancy Q5 Partners convey what it’s like to work with them.
The film we created video was viewed nearly 7,000 times in its first 2 months on LinkedIn, making it Q5’s best performing video ever.
Telling a story to successful raise investment target.
When Petalon wanted to raise investment to take their hugely successful sustainable flower delivery company to the next level we create the film to tell their story and build trust and emotional buy-in with investors.
How does Launchpad work?
Week One
We immerse ourselves in your world, review your existing material, interview your leadership team, and survey your staff.
We facilitate a kick off workshop where we understand your values, your employee value proposition and your recruitment marketing.
Week Two
We digest everything we've learned, analyse your competitors, learn more about what your audience values and see how your employer brand measures up.
From this we form our recommendations, including the creative concept for a brand film.
Week Three
We hold a workshop with your team to present our recommendations and co-develop a plan to hit your short term and long term goals. Using our simple and powerful framework, you’ll find out what to stop doing, keep doing and start doing.
We'll leave you with quick-wins to boost your brand presence today and bigger strategic opportunities and help it thrive tomorrow. Together we then build you a plan to move from where you are today to where you want to be.
We’ll plan the logistics for your brand film and shoot and edit it in the following 2 weeks, alongside headshots of your top team in your work environment.
Why is it the right time to be looking at your employer brand?
People are demanding more from employers
From purposeful work, to making genuine progress towards your DEI and ESG goals, compensation and benefits is not enough any more
The rise of hybrid and remote working
Hybrid working has made it harder than ever to keep your people engaged and maintain your company culture.
Competition for talent is tougher than ever
Whether it's management consultants and lawyers or delivery drivers and chefs, companies in every industry are struggle to attract and retain good people
People are looking for an emotional connection to their work
Salary and career progression are no longer enough, people want purpose and meaningful work too.
The benchmark for employee experience is higher than ever
You can't just talk about it, you have to embed it in the way you work. From DEI to ESG people are skeptical of statements from the leadership and want to see and feel tangible results
What does this mean for my employer brand?
It is often the hardest thing to assess is yourself. There are too many voices and trying to align everyone is a political and practical challenge. Launchpad focuses on what employees want. Objective analysis providing clear recommendations from workplace and communication experts. The goal: Making sure your employer brand stands-out in your sector, aligns with your master brand, and connects with your employees and recruitment audiences.
How do I sell Launchpad into my business?
You will get an objective view of your employer brand from a team of experts with creative, strategy, and HR backgrounds, and valuable insights to ensure you survive and thrive.
Key deliverables include:
A tailored brand health check and growth plan to supercharge and support your goals.
3x two hour interactive and collaborative workshops aligning key stakeholders and generating ideas.
A roadmap providing actionable solutions to drive your employer brand forward with short, medium and long-term goals.
A summary presentation containing all our insights, recommendations and actions.
A 2-minute brand film shot in your offices highlighting what you’re all about.
Headshots of your top team taken on the same day as your brand film is being shot.
What does Launchpad cost? £9,500
Want something slightly different? Get in touch and we can create something bespoke to you.
“Jules and Emma are the perfect pair; bringing together their wealth of experience in brand strategy and development with their creative vision. They encouraged free thinking and creative brainstorming in a collaborative workshop and with strong direction they helped us formulate a clear strategic plan.”
— Rebecca French, co-Founder, Nonna Tonda
“If you want to work with people who are top notch creatives and have a great understanding of business goals then I highly recommend We are The Loves."
— Phil Maikenson, COO, Scalewell
“Jules and Emma possess that rare combination of artistic flair and business-logic. They helped us uncover what made our firm special to the people that work here, honed those messages with us, pushed us creatively, and delivered a fantastic result that really captures the sentiment behind our brand, our values, our people, and the work we do each day. Throughout the whole project they kept us engaged and managed the whole process flawlessly, and we couldn’t be more pleased with the outcome.”
— Olly, Purnell, Managing Partner, Q5 Partners